CAREERS

Growth Marketer, Email at HealthTap
Palo Alto, CA, US
Healthcare is expensive and complex. Help us fix it.

HealthTap has assembled talent to form the first growth team in digital health. Your growth team members previously worked at companies on a breakout trajectory, had won TechCrunch Disrupt awards, and had collectively founded multiple startups. Read more about how the team started here:

https://medium.com/growth-is-optional/7-secrets-you-didnt-know-about-hiring-3599c1f6ce96

Right now, we're looking for a Growth Marketer (Email) to help bring affordable virtual care to a billion people.



About HealthTap

HealthTap is the first global virtual health practice, powered by more than 107,000 U.S. doctors, delivering fast, affordable, and high-quality care.

How does that work?

You can search the world's largest library (6 billion answers served in six years) of peer-reviewed doctor knowledge for any health topic
Or ask help from Dr. A.I, our virtual “physician” who translates your symptoms into personalized, doctor-recommended insights—trained by HealthTap’s doctor network
And if needed, connect with a doctor for a live virtual consult through voice, video, or text—and get prescriptions, labs tests, and referrals afterwards
Not only have we’ve served more than 250 million people over the past six years, but the most reputable health providers and health payors — from New Zealand to the United States — are using our platform to help their patients receive and doctors deliver faster, more affordable, and quality care.

We’re a venture-backed (with the likes of Khosla, Eric Schmidt, Mayfield Fund) health-tech startup based in the heart of Palo Alto.




What’s the opportunity?

As part of the growth team that directly reports to the CEO, you'll have resources, autonomy, and the support of other A-players to drive user growth through rapid innovation and experimentation.

You'll work in your own interdisciplinary team—together with other product marketers, growth designers, growth engineers, and growth data scientists to brainstorm, prioritize, ship, and analyze growth interventions around the OKRs you try to move in a quarter.

Examples of product growth projects you could work on:

Together with a data scientist and designer, activate more new users thanks to start email personalization from scratch
Build out the email stack to fuel growth
Re-active users by optimizing push notifications


About You

You have a proven track record in email marketing at scale
You have a T-shaped skill set -- with a T in email, copywriting and content marketing
You have experience with A/B testing
You know how to set up a email marketing stack from 1 to 0 ;)
You have worked on a consumer product that people love to use, and you know the metrics and interventions to get to that success
You’re passionate about making the world a happier, healthier place
You’re accustomed to a data-driven, experimentation-oriented approach in a fast paced, agile environment
You like extreme ownership and autonomy
You enjoy educating others: for example, by writing a playbook about how you activate new patients to do their first consult by personalization of emails
You’re interested in why something happened, not just what happened


Nice to have

You have a BS or MS or PhD in a quantitative discipline (applied mathematics, statistics, CS, or related field)
You have the ability to explain complex topics with clarity and humor so people understand it and remember it (in fact you are the Eric Barker or Samuel Hulick of paid marketing)
You have written years of copy (consumer media background is a plus)
You have a product Design & UX background
You have a behavioral psychology background
Your entrepreneurial, scrappy background is a plus
Your experience in a smaller startup is a plus
Your background in consultancy, gaming, online dating, travel, lead gen (i.e. financial products) is a plus



Perks

Activate more users and save lives
Enjoy autonomy— the product growth team will directly report to the CEO of HealthTap
Work in a modern office on Palo Alto’s University Avenue (steps from Caltrain)
Get served catered lunch, dinners and healthy snacks
Take advantage of subsidized gym membership
Relax with in-office massages
Get covered by full medical, dental, and vision insurance
Enjoy competitive compensation and equity
Win at work in a diverse culture--Visa sponsorship is available
Pet the in-office puppies :)